Natixis launches a 100% digital media campaign
Natixis, a designer of financial solutions for asset management, financing, insurance investment and financial services for Groupe BPCE, is launching its 100% digital media campaign this week. It will run for one month on more than 150 specialized media worldwide and will continue in 2019.
This campaign highlights Natixis' expertise, particularly in Asset Management and in the four key sectors of Corporate & Investment Banking (Infrastructure, Aviation, Energy and Natural Resources, Real Estate & Hospitality).
Based on its Beyond banking corporate signature, the creative concept of this campaign features a powerful and differentiating “BEYOND” that expresses Natixis' attitude and commitment to its customers: to go beyond traditional banking, surpass itself for its customers, use its talents in favor of a collective dynamic. The characters are anchored in the reality of their sector and look to the future. Finally, the texts reflect the way in which Natixis works closely with its customers and its ability to innovate and design tailor-made financial solutions.