Sport & innovation: Groupe BPCE is a founding partner of Sport UnlimiTECH
To further enhance its position as a leading banking player in the sports economy, the Group is joining Sport UnlimiTECH as a founding partner
This move represents a new step in its commitment to encouraging events in the heart of local and regional France. An initiative of former rugby player Frédéric Michalak, Sport UnlimiTECH is a sports and technology event launched in Lyons in 2019 with a view to bringing together all the stakeholders in the French Sport and SporTech sectors.
Starting in September 2021 and continuing until the end of the year, six French cities will be hosting events attended by professional athletes, federations, decision-makers, researchers, scientists, and leaders of SMEs, startups and large groups devoted to different sport-related issues such as performance, entertainment, health or CSR.