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Groupe BPCE and its companies are at the heart of the sports ecosystem and more than ever committed to all metropolitan and overseas territories, following the collective success of the Paris 2024 Olympic and Paralympic Games, of which they were Premium Partners, and as sponsors, patrons and day-to-day players.
Being a Premium Partner of the Olympic & Paralympic Games Paris 2024 represented a continuation of our long-standing commitment to sport. Beyond sharing the values and goals of what is much more than just one of the world’s greatest sporting events, this partnership enabled our Group to continue providing concrete responses to the challenges currently facing society.
This partnership also provided a unique opportunity for our employees to become actively involved in, and to act as ambassadors of, this project notably through the IMAGINE 2024 internal engagement program rolled out during the entire period of the Paris 2024 Games.
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Proud to have been a Premium Partner of Paris 2024
Groupe BPCE and its companies present the clip “We share the same flame”. The group spotlights its key role in the sports ecosystem nationwide and as an individual support for the largest group of athletes and para athletes in France during the Paris 2024 Olympic and Paralympic Games, of which it was the 1st Premium Partner.
Our in-depth studies of the sports economy published by BPCE L’Observatoire reflect our ambition to be a benchmark banking player in this sector. This research enables us, in particular, to gain a better understanding of the impact of the sports industry in France, identify its challenges, and contribute to its wider recognition.
As our ambition is to become the bank for sport, a sector that represents a lever of economic growth for our country, we work alongside all the players in this sector: companies, particularly those in the social and solidarity-based economy, local authorities, associations and federations, etc.
We are partners of sports team and clubs, and of different national sporting federations. In this way, Groupe BPCE’s companies encourage as many people as possible to take up a sporting activity as well as support the performance of outstanding male and female athletes.
We are proud to have contributed to the success of our champions by providing individual support to almost 250 confirmed and aspiring athletes and para-athletes from all over France. This is the largest group of elite-level athletes supported by a private company in France.
Covering sport obviously involves reporting the latest news but it also includes the sharing of inspiring stories and personal experience of individual athletes and para athletes. We’ll keep you up-to-date with all the latest details!