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Imagine 2024 for our employees
The partnership with Paris 2024 is a powerful vector of cultural integration for the Group: an ambitious in-house mobilization initiative has been launched under a single banner: IMAGINE 2024.
Cohesion and a sense of pride in belonging
To enable the group’s employees to be actively involved in – and to serve as ambassadors of – these “Games for all,” an ambitious program was launched in January 2019 with a view to achieving several objectives:
- To encourage our employees to practice sport,
- To strengthen cohesion between teams of employees from very different backgrounds,
- To launch a dynamic of long-term commitment to the Paris 2024 project.
This commitment to sport also represents an additional advantage for the group in terms of its appeal to future candidates.
A platform for social commitment: Team IMAGINE 2024
Another major aspect of this program is the setting up of a collaborative platform open to all group employees designed to meet the following main challenges:
- To focus group energy by providing an in-house reference area related to our partnership with the Olympic Games Paris 2024 and to host the latest news stories about the sponsorship and patronage activities of our brands,
- To encourage our fellow employees to take up sporting activities of any kind, and to promote their social commitment in the areas of sustainable development, diversity, and social solidarity,
- To offer group subsidiaries additional resources for organizing events and meetings, whether local or international, between or within companies.
For example, employees’ personal sports activities and social commitment will enable them to collect points and allocate them to initiatives organized by partner associations or, alternatively, to enjoy special advantages…
For 2021, the group has allocated a total of 150,000 euros in donations to three solidarity initiatives organized by Surf Insertion, the Abbé Pierre Foundation, and Action contre la Faim (Fight against Hunger). In this way, the group’s employees, via the Team IMAGINE 2024 social commitment platform, will be able to choose which project(s) will be awarded the points they obtained through their sporting and social commitment.
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IMAGINE 2024 Challenge: more than 1,200 employees for the 2nd in-house sports challenge
After the success of the IMAGINE 2024 Challenge organized for the first time in 2019, Groupe BPCE organized the 2nd edition of this in-house competition at the beginning of May this year. A total of 42 teams comprised of employees from all over the world representing the wealth and diversity of Groupe BPCE met in Tignes to join together in celebrating the values of the Olympic movement and of sport in general.
For two days, more than 1,200 employees, supporters and volunteers representing a body of individuals buoyed up by a sense of commitment, enthusiasm, and the incredible energy of the competitors, gave of their very best!
This challenge also provided an opportunity to welcome representatives from the Handi’chiens association, an entity set up to train assistance dogs and to provide them free of charge to vulnerable or disabled individuals, or to organize a solidarity event in favor of Mountain Riders to teach people about the ecological transition.
Since its signature in January 2019, the group’s partnership with the Olympic & Paralympic Games Paris 2024 provides BPCE with numerous opportunities to mobilize its collective energy on a daily basis, and the IMAGINE 2024 Challenge is one of the principal concrete achievements of the IMAGINE 2024 in-house mobilization program.